🎯SEO

🎯 Training: SEO Optimization for Articles (WordPress - RankMath)

📹 Training Video:

📝 Written Guide + Screenshots

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🔥 Introduction

Welcome to this training session on SEO optimization for website articles. We will learn how to improve search engine ranking using RankMath and WordPress.

Currently, many articles have very low SEO scores (below 25/100), which reduces their visibility on Google. Our goal? Achieve a score between 65 and 80, ensuring a balance between readability and SEO.

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📌 Where to Find SEO Settings?

1. Go to the "Articles" page in WordPress.

2. Check the SEO score column (RankMath).

3. Click "Edit" (do not select "Edit with Elementor").

SEO SCORE and EDIT

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✅ Step-by-Step Optimization

1️⃣ Verify and Fix the Main Keyword

• Ensure the main keyword is correctly set.

• Include it in: ✅ SEO Title ✅ Meta Description ✅ Article URL

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Focus Keyword

2️⃣ Edit the Meta Description

• Click "Edit Snippet".

• Add the main keyword.

• Check the color indicators:

  • 🟢 Green = Good

  • 🟡 Yellow = Needs improvement

  • 🔴 Red = Problem

Edit Snipped

EDIT : Title + Permalink + Description (use color grid for help)

3️⃣ Ensure Article Length is 600+ Words

🔹 Articles shorter than 600 words are less effective for SEO. ✅ Best practice: Write 600+ words when possible to improve ranking.

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4️⃣ Add the Main Keyword to Headings (H2, H3, etc.)

• Open the article in Elementor.

• Add a heading (H2) containing the main keyword.

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5️⃣ Optimize Images

• Click on the article’s featured image.

• Add the keyword in the "Alt Text" field.

• This improves SEO by 2-3 points!

Image description

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6️⃣ Add Internal & External Links

🔗 Internal Linking

• Link relevant keywords to other articles on your site.

🌍 External Linking

• Add at least one external link to a trusted source.

• Enable "Open in a new tab" to keep users on your site.

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Select your keyword

Put your internal or external link

Set to "New tab"

🎯 Final Goal: Achieve an SEO Score Between 65-80

🚀 Example of an improved SEO score: Before ➡️ 14/100 After ➡️ 77/100 ✅

⚠️ Reminder: If you duplicate an article, update its SEO settings!

Description of the cloned article

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🛠 Resources & FAQ

📌 SEO Checklist for Every Article: ✔ Define a clear main keyword ✔ Include it in the title, meta, URL, and content ✔ Ensure the article has at least 600 words ✔ Optimize images (alt text, filename) ✔ Add internal & external links

📬 Need help? Feel free to reach out with any questions!